Toast

About

TOAST began with loungewear and nightwear, designed in a farmhouse in Wales. Originally founded by James and Jessica Seaton in 1997, the collections reflected a sense of ease and a slower, more thoughtful way of life. Today, led by Suzie de Rohan Willner, TOAST creates and curates simple, functional, beautiful clothing, homeware and editorial.

TOAST has shops throughout the UK and can be found in concept stores across the US and Europe. With studios in both London and Swansea, TOAST continues to design and develop all collections in-house and is proud to be one of the few fashion brands with its own full pattern room – lined with calico toiles and full of pins, papers, chalks and spools of thread, it is a true place of making.

A fine regency building, housed over four floors. TOAST Cheltenham has taken inspiration from the historic architecture of the city - stripping back the walls to their original brilliance and using antique and reclaimed fixtures throughout the shop.

This shop has 4 floors which may make it difficult for wheelchair access beyond the ground floor. However, their staff will do everything they can to assist customers. If you have any queries about this prior to visiting the shop, would like to pre-arrange assistance, or would like to arrange for stock to be delivered to your home to try on, please do not hesitate to contact the shop team on 01242 210 632.